Learn to Create Profitable Facebook & Instagram Ads for your Shopify Store

YES! You can make ads yourself!
Just follow the straightforward, step-by-step framework that I have created and used to scale other Shopify stores by 10X.

What is the DIY Facebook Ads for Shopify Store Owners Course?

The “DIY Facebook Ads for Shopify Store Owners Course” is a video-based training program with easy-to-understand lessons that transforms you from an ordinary Shopify store owner to a DIY Facebook Ads Expert.

You will be capable of easily attracting potential customers using targetted ads, generating traffic to your site filled with people that are actually interested in your products. 

To get you there, I teach you exactly how to set up this 3-campaign funnel:

STEP 1: Create your Test Campaign

I teach you the Rapid Fire Ad Testing (RFT) for Laser-Focused Results: In this course, you’ll master the art of rapid fire ad testing, allowing you to swiftly identify the most effective ad creatives and target audiences. 

For as little as $3/Day, you can quickly identify which audiences you should focus on as well as what type of ad creative most resonates with your target audiences. 

Say goodbye to wasted time and money as you refine your advertising strategies with precision, ensuring every dollar spent brings you closer to your Shopify store’s success.

STEP 2: Create your Top of Funnel Campaigns

Unlock Top-of-Funnel Sales with Proven Campaign Frameworks: Discover my battle-tested framework for crafting top-of-funnel sales campaigns that encompass both dynamic and non-dynamic approaches. 

We go straight after the customer using the sales objective instead of wasting time with traffic objective that often generates a lot of clicks but no sales. 

Using this approach you’ll not only drive traffic but also foster conversions, propelling your Shopify store toward profitability and sustainable growth.

STEP 3: Create your Retarget Campaign

Strategic Retargeting for Maximizing Conversion Rates: Harness the power of strategic retargeting, a technique that segments your audiences into tailored buckets, offering them progressively enticing discounts. 

This personalized approach will get you higher conversion rates, turning hesitant shoppers into loyal customers, and supercharging your Shopify store’s revenue potential.

DIY Shopify Course

Inside, you'll learn essential Facebook and Instagram advertising skills for your Shopify store with my practical easy to understand steps.

ROI Calculator

Easily calculate your expected ROI using Facebook Ads based on some information you can find in your existing Shopify store.

Essential FB Ads Terms Guide

18 Advertising terms you NEED to know packed into 34+ pages filled with definitions, notes, examples and how you would use these metrics for your campaigns

Ads Examples Inspiration Collection

A personally curated gallery of real-world Facebook and Instagram ads for inspiration and strategic insights.

Claim your Seat Today.

And get all of the bonuses above included for FREE!

to get instant access.

Who is This Course for?

This course was crafted for individuals involved in the world of ecommerce, particularly those running Shopify stores who are eager to elevate their businesses through strategic Facebook & Instagram ad campaigns.

Whether you’re just starting out or looking to enhance your existing marketing efforts, this course provides tailored insights and techniques to boost your ROI effectively.

My course is best fit for:

  • Shopify Store Owners
  • Digital Marketers in Ecommerce
  • Entrepreneurs in Online Retail
  • Individuals Managing Shopify-Based Businesses
  • Individuals Who Are Looking to Learn How to Run Facebook Ads for Clients

Join me and revolutionize your Shopify store’s online presence with targeted and high-converting ads!

WHAT'S INSIDE

Module 1 | Start Here

In Module 1, we dive into the basics of Facebook Ads. No jargon, just straightforward info to get you started. You’ll learn how to navigate Facebook Ads Manager like a pro, understand different ad campaign objectives, and create ads that hit the mark. We also demystify Facebook’s ad structure so you can make ads that work for you.

In Module 1, You Will Learn:

  • How to use Facebook Ads Manager efficiently.
  • Understand different ad campaigns and how to choose the right one.
  • Create ads that speak to your audience.
  • Crack the code of Facebook’s ad structure for effective advertising.

By the end of this module, you’ll have the fundamental skills to rock your Facebook ads game without any confusion. 

Module 2 | Set Up Your Test Campaign

In Module 2, we shift gears from the basics to action, focusing on the Rapid Fire Test (RFT) method.

This module is all about testing and refining your ads to discover what truly resonates with your audience.

In Module 2, You Will Learn:

  • Rapid Fire Test Method: Unlock the power of the RFT method to test and refine your ads efficiently, ensuring they resonate with your target audience.
  • Strategic Campaign Setup: Master the art of setting up targeted ad campaigns with precision, maximizing your ad spend for the best possible outcomes.
  • Analyzing Ad Campaign Performance: Develop the skills to analyze and interpret test results, turning data into actionable insights for continual ad optimization.

By the end of this module, you’ll have learned how to set up and manage and quickly test ad creative that provides valuable insights, helping you to optimize your advertising efforts for better results.

Module 3 | Set Up Your Top of Funnel (TOF) Campaigns

Module 3  focuses on Top of Funnel (TOF) Sales campaigns. This critical phase in your marketing funnel is all about capturing attention and creating interest and makung the sale.

 You’ll learn the nuances of setting up both dynamic and non-dynamic TOF campaigns and how to seamlessly transition successful test ad creative into these campaigns.

In Module 3, You Will Learn:

  • Effective Sales Campaign Setup: Step-by-Step guide for creating 2 sales campaigns that feed directly from your successful test ads.
  • Advanced Ad Transitioning: Skills to elevate successful test ads into full-fledged sales campaigns.
  • Data-Driven Insights: How to interpret campaign results to refine your strategies continually.

By the end of this module, you’ll have learned how to create and manage sales campaigns that effectively introduce your brand to a wider audience, setting the stage for deeper engagement.

Module 4 | Set Up Your Retargeting Campaign

Module 4 deals with retargeting. In my opinion the most important of the 4 campaigns.

This campaign focuses on showing ads again to people who have shown interest in your store but have not yet purchased, to keep your products top of mind.

In Module 4, You Will Learn:

  • Comprehensive Retargeting Methods: Understand the nuances of retargeting and how to apply these strategies effectively.
  • Audience Segmentation for Retargeting: Master the art of creating retargeting audiences to reach customers who have already shown interest in your products.
  • Efficient Ad and Campaign Creation: Learn to create impactful retargeting ads and ad sets that resonate with your audience.

By the end of this module you’ll have learned how to implement retargeting campaigns that significantly boost your customer engagement and conversion rates, making every visitor count.

Bonuses And Extras

FB Ads ROI Calculator

Easily calculate your expected ROI based on some information you can find in your existing shopify store.

Essential FB Ads Terms Guide

18 advertising terms you NEED to know packed into 34+ pages filled with definitions, notes, examples and how you would use these metrics for your campaigns.

FB/IG Ads Examples Inspiration Collection

A personally curated gallery of real-world Facebook and Instagram ads for inspiration and strategic insights.

So How Can I Grow My Shopify Store Using Facebook Ads?

Below is a real life example of how I took a protein bar company from

all through use of Facebook and Instagram Ads!

The Ads We Built

The Traffic We Saw

The Results We Got

What are other shopify store owners saying?

Value or Your Money Back

My 90-Day Money-Back Guarantee

If within 90 days of purchasing this course, you feel it didn’t give you what you wanted or needed – don’t hesitate to contact me directly at [email protected] for a refund and I’ll be happy to oblige.

You can take the course risk-free to see if it’s the type of training for you or not. If not, we’ll give you a full refund – 100% guaranteed!

What You'll Learn in This Course

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In-depth target audience research

In-depth target audience research and customer profiling to reach the right audience segments.

Effective campaign objectives

The most effective campaign objectives and ad formats for your Shopify store.

Budgeting and bidding

Budgeting and bidding strategies to optimize your ad spend and maximize ROI.

Campaign optimization

Campaign optimization techniques and split testing methods to improve performance.

Tracking and analytics

Tracking and analytics for Shopify businesses to measure conversions and events.

Remarketing and customer retention

Remarketing and customer retention strategies to convert visitors into loyal customers.

What You'll Get With This Course

1. Framework Strategies

Explore my proven campaign framework Strategy, a straightforward blueprint to craft four interconnected campaigns.

Learn step-by-step how to create a testing campaign, Dynamic and Non-Dynamic Sales campaigns and Retargetting campaigns

2. Simplified Concepts

I’ll show you the basics of Facebook & Instagram ads in a way that’s super easy to get.

Learn the essentials through my easy-to-follow explanations designed to take you from confusion to clarity.

3. Real World Examples

Gain practical insights with my real-world examples.

I’ll walk you through actual Facebook ad campaigns, showing you how to apply what you’ve learned to see real results.

About Your Instructor

Steven Losada is the founder of Steven Losada Inc, which aims to instruct entrepreneurs and employees how to set up and create highly effective Facebook Ads through easy to understand video courses. Steven’s has created and run thousands of Facebook and Instagram ads for several companies in almost every niche and category managing over 1 million dollars in ad spend. He takes what is working today and compiles it into easy to understand courses for you!

Copyright © Steven Losada, Inc. All rights reserved.